taking high-cost risks on advertising and discover
what creative direction will have the most profound
effect on your target audience.
a Destination Website ROI Analysis System,
you'll benefit from:
metrics for your website: How many incremental
visits the site generated and how much this
was worth to your community.
detailed analysis of visitor travel behavior,
including planning time, length of stay, in-market
spending, how they book their travel, where
they stay, plus the neighborhoods, regions,
attractions, restaurants, museums and more
that they visit while on their trip to your
valuable visitor profile, including information
needed to make more effective web sales presentations.
two-part survey system collects data from
a sample of visitors as they enter your website.
A follow-up survey is later conducted to assess
your website visitors’ real travel behavior
and provide metrics on the success of your