Membership Satisfaction & Needs Assessment Study

	With an in-depth assessment of your members, you'll discover if and how much your current services are satisfying their needs and be able to affect membership retention rates.
	Your organization will gain an understanding of members' satisfaction with every facet of your services, including:
		What members want out of your organization
		Identification of outstanding unfulfilled needs
		Price sensitivity to membership rates
		Services that will add value to membership and justify price increases
		Knowing members intention to renew
		A look at what types of members are most satisfied and who is least satisfied
	Our Membership Satisfaction & Needs Assessment Survey is completely customizable and is typically implemented via e-mail. The survey with complete reporting costs just $5,500.

Studying our members' satisfaction mid-year proved a wise decision for the CVB. First, the small service we added based on feedback from the survey got us a record amount of praise. Then we actually saved money by cutting a service we discovered our members didn't really find valuable. Perhaps most importantly, our outreach efforts to less satisfied members has helped curb non-renewal rates. We look forward to continuing to use the data to further grow our membership."