Entries by Destination Analysts

The State of the American Traveler in May 2022—Inflation-Induced Considerations

Although their high enthusiasm and commitment to travel remains intact, gas prices and inflation have a number of American travelers predicting they will make some adjustments to their upcoming trips. IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any advertising or marketing agency. The […]

The State of the American Traveler in April 2022—Changed but Highly Motivated

Despite concerns about inflation and gas prices potentially impacting trip volume, Americans’ strong excitement for travel sustains. While today’s traveler is still trending towards shorter, closer to home and more carefully planned trips than before the pandemic, they are more motivated to travel than ever. IMPORTANT: These findings are brought to you from our independent […]

Feeling the Strain? A Look at American Travelers’ Current Financial Sentiment

Be it inflation, rising gas prices or other economic concerns, some financial strain is beginning to be evident in American travel sentiment. If you are like all the travel industry professionals we’ve heard from recently, you are probably thinking (or worrying) about the potential impact of surging gas prices, inflation and other economic-related issues on […]

Update on American Travel Trends & Sentiment—Week of February 28—Going to New Places, Traveling Sustainably

The pandemic’s lessening impact and Americans’ heightened enthusiasm makes for a strong outlook for travel. Americans are demonstrating a propensity to seek new travel experiences, and thus more will be headed on international trips this year. With the increasing amount of travel, fortunately, the majority say they will make an effort to limit their personal […]

Update on American Travel Trends & Sentiment—Week of February 14th—A Lovely Outlook for Spring Travel

Americans look to be in love with travel, as their travel excitement and desire for inspiration is at record-breaking levels. With many trip plans already underway, the outlook for Spring looks happily robust. IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any advertising or […]

Update on American Travel Trends & Sentiment—Week of January 31st: Hope Returns in Omicron’s Wake

American travel sentiment has recovered from Omicron and in some areas even soared to levels not seen since the Summer 2021 vaccine rollout-high. In this positive mindset, Americans have a strong openness to travel inspiration, seeking ideas from a variety of media. IMPORTANT: These findings are brought to you from our independent research, which is […]

Update on American Travel Trends & Sentiment—Week of January 17th: The Dichotomy of this Virus & Travel

Measurements of American travel sentiment continue to illustrate the dichotomy in the American psyche of the seriousness of the pandemic situation and the love for travel. Even with continued strong concern for COVID safety, societal exhaustion with the pandemic and a cultural propensity for optimism have resulted in increasing excitement for travel. IMPORTANT: These findings […]

Update on American Travel Trends & Sentiment—Week of January 3rd: What’s In Store for Travel in 2022

With COVID remaining a fixture and Omicron continuing to impact trips, Americans welcome 2022 with an enthusiasm for travel that remains largely undeterred, focused on fun in the new year. IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any advertising or marketing agency. Every […]