Update on Coronavirus’ Impact on American Travel–Week of March 30th
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As COVID-19 spreads, so does its devastation on how Americans feel about travel. In the latest wave of Destination Analysts’ Coronavirus Travel Sentiment tracking study (collected March 20-22), nearly two-thirds (64.3%) of the 1,200+ American leisure and business travelers surveyed said their travel had been upended by the virus. This is up 20 […]
NOTE: An enormous “THANK YOU” to our friends at the Virginia Tourism Corporation for allowing us to share this data from an ongoing American Travel Sentiment study Destination Analysts conducts on the organization’s behalf. Between February 19th and 21st, Destination Analysts fielded a survey to a random sample of American travelers which, among other […]
One of the theories the travel industry is hopeful about is that amidst the current reality of flight cancellations, travel advisories and quarantines, a deep well of wanderlust will be building amongst travelers—and like prisoners in a jailbreak, will rush to express itself once opportune to. This would be an ideal outcome, given the thousands […]
What do meeting planners love about CVBs? What services do meeting planners wish to see more of from CVBs in order to make their destination top-of-mind? And, with a constantly changing industry, what are the predominant trends? Destinations International invited us to speak at their 2019 Annual Convention on the future of the meetings industry. […]
Climate change is on the minds of many American leisure travelers. In fact, fully half (50%) say that they expect it to impact their travels in one way or another at some point in the next five years. Climate change has emerged as an impactor of travel decisions among half of American travelers. A recent […]
Travel-planning apps promise endless information to help us execute the perfect trip. Yet, our research shows us that these apps haven’t yet reached their fullest potential. How can destinations make the most out of their apps? The answer might be as simple as developing trust and personalization. Every year brings new, cutting-edge technological advancements. As […]
Search engine optimization for websites is now commonplace among companies, but image SEO isn’t as widely practiced and holds potential for unique user engagement. Whether images of your destination are used by travelers for in-market planning or merely travel inspiration, ensuring that these images are optimized across search engines is vital to destination exposure and […]
While A.I. bots are far from ubiquitous, their growing presence in American homes is undeniable. According a recent Destination Analysts’ The State of the American Traveler Survey, over 15 percent of travelers report having used such an artificial intelligent assistant device to plan their trips in the past year, up from 13.3% one year ago. […]
Global Tourism is booming. An estimated 1.3 billion persons traveled internationally in the past year, marking a robust 7 percent annual growth rate. However, it’s painfully clear that America hasn’t kept up. Our country has been losing market share, and with it, billions of dollars in tourism revenues. How much does the controversy swirling […]