Despite the excitement driving the return to normalcy, travel marketers would be wise to factor in the more lasting effects of the pandemic on travelers’ attitudes, and thus consequent behaviors. Many travelers report that the pandemic has changed them, leaving them more budget and safety conscious, and generally more on their guard. Even with the […]
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It was yet another record week for consumer sentiment in travel’s recovery. However, despite acknowledgement of the strong travel demand this summer, many are likely to find that travel prices don’t match their discount-oriented expectations. IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any […]
It is no secret that the coronavirus pandemic has crushed the hospitality industry. Hotels especially suffered a devastating blow, with many of them struggling for survival. According to the American Hotel & Lodging Association, hotels were one of the first industries affected by the pandemic after travel was forced to a halt in […]
Even more Americans than last month—over 70%—are now saying “YES!” to summer vacation. From fewer trips to less concern about crowds, the pandemic both wanes and lingers in travelers’ psyches and consequent trip decisions. IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any advertising […]
One of our key areas of focus in tracking critical travel trends—and one of the last posts we published—before the onset of the global COVID-19 pandemic ravaged the travel industry, was the impact of climate change and the way it is and will affect travel decision-making. Looking at our latest traveling consumer data […]
There may very well be few businesses in the travel and tourism industry that were left unscathed in the global pandemic’s path. Airport concessionaires are certainly not among them. Often taken for granted, airport concessionaires can be the highlight of extensive wait times and long-haul travel, serving everything from light refreshments and delicious […]
Even with the theater the humans in the election created, it was marijuana who was largely seen as the prime victor in last November’s election. Marijuana was approved for recreational or medicinal use in 6 more states, so now there are only 15 states that outlaw marijuana in any form. This embracing of […]
It’s another week of pandemic-era record setting for Americans’ travel readiness, confidence in travel’s safety, trips planned and even support of tourism in their own communities. In more good news, as business travel continues to recover, there is a welcome retreat in the impact of the pandemic on corporate travel policies. IMPORTANT: These findings are […]
Many Americans are still in pandemic mode when it comes to booking travel, expecting shorter booking windows, often less than 4 weeks out. This week we can celebrate that the appeal of attending in-person meetings has improved, although the majority of business travelers still needs at least a few more months before they are ready […]
As part of Destination Analysts’ series of panel discussions with traveling consumers, our latest industry update webinar on April 6th was followed by an important discussion with Black travelers. Visit Fort Worth’s Director of Research, Lauren Phillips, led an enlightening discussion exploring how Black travelers’ unique perspectives and personal experiences impact present and […]