With increased savings and greater financial wellness, 44.6% of Americans feel that now is a good time to spend money on leisure travel. However, travelers are still feeling price conscious, with 59.2% agreeing that travel prices are generally too high right now—particularly hotel rates, gas, airfare and car rentals. In fact, these high travel prices have deterred 36.9% of Americans from traveling in the past month.
IMPORTANT: These findings are brought to you from our independent research, which is not sponsored, conducted or influenced by any advertising or marketing agency. Every week since March 15, 2020, Destination Analysts has surveyed 1,200+ American travelers about their thoughts, feelings, perceptions and behaviors surrounding travel—specifically in the wake of the coronavirus pandemic—and explored a variety of topics. The key findings presented below represent data collected July 7th-9th.
Key Findings to Know:
Follow us on social for infographics of these and other key findings. You can also download recent infographics here. Need assets for a presentation or something else? Find all the presentation decks from our ongoing traveler research here—new decks posted each Tuesday afternoon. And please join us every Tuesday at 11:00am EST for a live presentation of the latest insights into traveler perceptions and behaviors.